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For most, it felt like the world turned sideways in what seemed like a day. Only a week and half prior to the isolation requests, we were attending one of the world’s largest marketing conferences: Social Media Marketing World 2020.

Studies show that businesses with strong, consistent branding across all platforms increase revenue by up to 20% and are 3 to 4 times more likely to experience brand visibility (Source).

You’ve probably heard you need to pivot more times in 2020 than you have heard in your entire life. But, what does it really mean to pivot your business?

Some of us love it, some of us hate it, some of us are “good” at it, some of us not so much.

The last four months have been a challenging season filled with uncertainty--the not knowing when it's going to be over has been one of the toughest parts of it all.

Running a meeting is no small feat, especially given the current work-from-home mandates. Pulling off a productive, collaborative, and enjoyable virtual agenda can be tricky. More than ever, company and customer meetings are being held online, thrusting even the most seasoned conference callers into uncharted territory. Whether you have been hosting meetings for years or are facilitating your first virtual call, below are some tips and tricks for success.

Months of isolation and working from home have ended, and you’ve been given the green light to reopen your office. Awesome! Now what? There is so much to consider.

How easy is it these days to just throw in the towel, hands raised and simply give up? Pretty darn easy. It sucks right now. It really does. In what seemed like a day, everything that was normal, routine and predictable suddenly wasn’t.

Tik Tok. Don’t lie--you know you’ve tried it (or you’ve at least thought about trying it). We are all stuck inside, spending more time than ever on social media. Scrolling, watching, liking, commenting. It’s only natural that your curiosity would get the best of you. Perhaps you saw a shared Tik Tok video on a friend’s Facebook or Instagram, shakin’ it to Lil’ Nas while shoulder-to-shoulder with their teenage child. Oh, quarantine. What have you done to us?

“Give yourself unto reading. The man who never reads will never be read; he who never quotes will never be quoted. He who will not use the thoughts of other men’s brains, proves that he has no brains of his own. You need to read.”