MC2 Marketing Agency – Frequently Asked Questions

Question 1

What does MC2 Marketing Agency do?

Accepted Answer

MC2 is a strategy-first marketing agency that helps organizations clarify their brand, align their messaging, and execute high-impact marketing campaigns. Services include brand strategy and messaging (including StoryBrand framework), website design and optimization, fractional marketing team support and fractional CMO services, campaign development across digital, print, and social channels, video strategy and production, and AI marketing consulting.

Question 2

How long has MC2 been in business?

Accepted Answer

MC2 has been in business for 35 years.

Question 3

What types of clients do you work with?

Accepted Answer

We work with a range of industries, but specialize in nonprofit marketing and fundraising campaigns, tourism marketing for regional boards and destinations, small business marketing strategies, chambers of commerce and community organizations, and founder-led and mission-driven businesses.

Question 4

What makes MC2 different from other marketing agencies near me?

Accepted Answer

MC2 leads with marketing strategy development, operates with mutual respect and collaboration, avoids jargon and black box marketing tactics, brings both strategic leadership and execution capabilities, and integrates seamlessly with your existing team.

Question 5

Do you offer one-time projects or only retainers?

Accepted Answer

We offer both one-time projects (such as website redesign, brand refresh, or StoryBrand messaging project) and ongoing fractional marketing support.

Question 6

How does your process start?

Accepted Answer

The process starts with a discovery call followed by a marketing strategy session.

Question 7

Will you work with our in-house marketing team?

Accepted Answer

Yes, MC2 can work with your in-house marketing team and serve as an outsourced CMO.

Question 8

What is fractional marketing team support or a fractional CMO?

Accepted Answer

Fractional CMO services allow you to scale your marketing without adding headcount.

Question 9

Do you design and develop websites?

Accepted Answer

Yes, MC2 designs and develops conversion-focused websites with user experience design and architecture, custom WordPress and ExpressionEngine development, SEO-friendly copywriting with clear calls-to-action, and mobile-first, accessible design optimized for search, speed, and lead generation.

Question 10

What is your approach to brand strategy and messaging?

Accepted Answer

MC2's approach includes being a StoryBrand Certified Guide, helping organizations clarify their messaging and brand positioning.

Question 11

Can you run integrated marketing campaigns?

Accepted Answer

Yes, MC2 runs multi-channel marketing campaigns including social media, email marketing, paid ads, print materials, and video.

Question 12

Do you produce videos?

Accepted Answer

Yes, MC2 offers video strategy and production services.

Question 13

What's AI-augmented marketing support?

Accepted Answer

MC2 provides a human-first approach to AI marketing consulting.

Question 14

How much does a marketing agency like MC2 cost?

Accepted Answer

Pricing depends on scope and complexity. Strategic projects (e.g., brand strategy, website build) range from $5,000–$20,000+. Ongoing fractional support ranges from $5,000–$10,000/month depending on services and resources provided.

Question 15

Do you require contracts?

Accepted Answer

MC2 uses clear agreements for all projects. Ongoing work is typically month-to-month or quarterly, giving you flexibility while ensuring alignment.

Question 16

What's the minimum engagement for fractional support?

Accepted Answer

Most fractional clients commit to at least 3 months, allowing time to plan, execute, and measure results.

Question 17

How long will my marketing project take?

Accepted Answer

Timelines vary: Brand strategy projects take 4–6 weeks, website design and development takes 8–12 weeks, and campaign development takes 3–6 weeks.

Question 18

What's included in your marketing strategy session?

Accepted Answer

Marketing strategy sessions cover goal setting and KPI definition, audience and market analysis, brand positioning review, messaging clarity using frameworks like StoryBrand, and recommended next steps and priority actions.

Question 19

Do you provide marketing reports and analytics?

Accepted Answer

Yes. For ongoing clients, MC2 provides regular campaign performance reports, website analytics reviews, and strategic recommendations for improvement.

Question 20

Are you StoryBrand certified?

Accepted Answer

Yes, MC2 is a StoryBrand Certified Guide.

Question 21

Do you have experience in nonprofit marketing?

Accepted Answer

Yes. MC2 has helped nonprofits increase donor engagement, improve messaging for campaigns, and optimize their websites for fundraising success.

Question 22

Can you handle both strategy and creative execution?

Accepted Answer

Yes, MC2 provides end-to-end marketing services covering both strategy and creative execution.

Question 23

How do I know if MC2 is the right marketing partner for me?

Accepted Answer

MC2 is a great fit if you value a collaborative marketing partnership over a transactional vendor relationship, want a clear marketing strategy before investing in tactics, and appreciate transparent communication and measurable results.

Question 24

How do I get started with MC2?

Accepted Answer

Schedule a free discovery call to discuss your marketing needs and goals.

Question 25

What if I'm not ready for a full engagement?

Accepted Answer

You can start with a marketing strategy session to explore your options and next steps.

MC2 Marketing Agency – Frequently Asked Questions

About MC2

Working With MC2

Services & Capabilities

Pricing & Engagements

Process & Deliverables

Specialties & Expertise

Getting Started