our work

Meet the MC2 Team

Small, Focused, and Committed to Your Success

We’re a small, highly engaged team — and we like it that way. Every one of us is client-facing, hands-on, and committed to helping you reach your goals. When you work with MC2, you’ll always have a senior strategist leading the way, supported by the right mix of creative, technical, and marketing specialists for your project.

Our approach keeps things lean, personal, and efficient — you get direct access to the people doing the work, without layers of bureaucracy. And when your project calls for additional expertise, we tap into our trusted partner network of designers, developers, videographers, and other specialists. These partners work under MC2’s direction and quality standards, so the process stays seamless from your perspective.

How We Work With You

one
Direct Access, Clear Communication

You’ll always know exactly who’s leading your project and who to contact when you have a question.

two
Senior Strategy, Supported Execution

Your work is led by an experienced strategist, ensuring every step aligns with your goals and brand voice.

three
Flexible, Scalable Teams

We scale up with trusted specialists when needed, bringing in the right skills without unnecessary overhead.

four
Consistent Quality Control

Every contributor — whether in-house or partner — follows MC2’s proven process and quality standards.

“MC2 seeks to understand the soul of a company before attempting to market it. They listen, they lead, and they deliver.”

— Sean Morgan

Your Core Team

Michael Coogan

Managing Director & Lead Strategist

With over 35 years of experience in marketing, leadership, and creative direction, Michael guides strategy, messaging, and client relationships. He is a StoryBrand Certified Guide, John Maxwell Certified Speaker and Coach, and a passionate advocate for clarity in marketing.

Cooper Payne

Director of Client Relationships

Cooper is the person clients hear from most — and the reason projects actually finish. He leads communication, coordination, and account management with the kind of follow-through that builds trust.

Kylee Bustamante

Director of Web Development & Technology

Kylee leads all things digital — from custom website builds to technical infrastructure. She specializes in CMS development, performance optimization, and accessibility, and has a talent for turning strategic decisions into high-performing digital platforms.

Jeremy Tong

Marketing Coordinator

Jeremy keeps the details from slipping. He supports campaign execution, SEO, website updates, and performance tracking — the process-driven engine behind consistent client results.

Our Extended Partner Network

We believe in bringing in the best talent for the job. Our trusted partner network includes:
  • Graphic designers & illustrators
  • Videographers & editors
  • Copywriters & content specialists
  • SEO & analytics experts
  • Specialized web developers
These experts are vetted, trusted, and integrated into our workflow under MC2’s leadership — so you get the benefit of deep expertise without the complexity of managing multiple vendors.

Why This Model Works for You

Lean and agile
No paying for overhead you don’t need.
Specialized skills on demand
Without long-term commitments.
Personal relationships
You work directly with people invested in your success.
Consistency
Our standards, processes, and creative direction ensure every deliverable is aligned and high-quality.

Let’s Build Your Team for Success

If you’re ready for marketing that’s strategic, creative, and supported by the right talent — we’d love to work with you.